The gateway to opportunities begins with The AED Foundation's Service Manager Development Seminar - Level 2, In St. Louis, MO
Professionals in the service department will receive two days of advanced training as it relates to one of the most profitable departments in the dealership. Join AED for our Service Manager Development Seminar - Level 2, and hone in on the skill-sets needed to run a successful parts department.
Why Attend?
Through the basics of quality, sales, productivity, and management, AED will prepare you for the greatest efficiency attainable for your dealership. Click here to view 10 things you will learn by attending our Service Manager Development Seminar- Level 2
Who Should Attend?
Is your job title listed below? If yes, register today!
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• Service Supervisor
• Service Manager
• Technical Service Manager
• Service Representative
• General Service Manager
• Customer Service and Sales Rep.
• Technical Services and Training
• Inhouse Service Rep
• Corporate Parts Manager
• Parts and Service Representative
• Branch Managers
and more!
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Agenda
| Day One: |
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Becoming a True Service Labor Marketer
- Having an intelligent service labor sales strategy
- Understanding the importance of selling maintenance programs
- Developing effective service marketing programs
- Utilizing your customer database resources to provide an exceptional customer experience
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Suggested Service Department Recognition & Reward Programs
- How to develop incentive programs to drive desired behavior & results!
- Tracking the success of marketing programs
- Keeping it all fresh and effective
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Serving the Large Account Customer
- Special services to offer a large account
- Loyalty & reward programs
- Gaining a larger share of business for a large account
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| Day Two: |
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Case Study
Attendees in teams are presented with a scenario where a large account service customer is at risk of doing business elsewhere. The teams will be asked to develop a strategy to win back the customer’s confidence and their business. The teams will present their findings to the rest of the group.
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Do you have questions about this year's programming?
Contact AED's Senior Director of Education and Programming, Liz McCabe at 630-468-5132 orlmccabe@aednet.org.
AED Cancellation Policy:
Refunds are not permitted within 14 business of the event unless a note is received detailing a medical emergency or other similar event.