You are on the DPAA NetForum portion of the DPAA website for Members Only. This area provides you with up to date access to the DPAA database of information including your Committee rosters, articles and archives, valuable research resources, the ability to download documents developed by DPAA and access to special discounts negotiated by the DPAA on behalf of our members. The following provides information on the sections within the Members Only site.
Home: Welcome and directory of sections
DPAA Home: The way back to DP-AA.org
My Info: Your profile information, including linked organizations
My Committee(s): Roster and contact info for Committee members, description of goals, work, and notes posted by Committee Chair
Research Resources: Inclusion of information that’s intended to help members understand client and agency planning tools that are used in deciding how to allocate media funds across sectors. Currently materials include:
§ About Channel Planning
§ About Marketing Mix Modeling
§ Nielsen IMS: Digital Placed-based R & F’s
Articles: A repository of DPAA Insights, Newsletters and All Membership Communications providing DPAA commentary on industry events/issues
Online Store: DPAA original documents on industry initiatives
Members Only Discounts: Negotiated on behalf of DPAA Members, discount codes available to a roster of industry resources
My Transactions: If you’ve done any purchases or downloads through this system, it will be reflected here.