West Region Roundtable: Rethinking the Customer Journey,

Jun 23, 2022 02:00pm -
Jun 23, 2022 03:00pm
(GMT-5)

Event Description

Rethinking the Customer Journey. What if effortless experience is not for everyone?

THURS JUN 23, 2022 | 2pm-3pm ET | WEST REGION ROUNDTABLE  

Based on new research from Fordham University's  Ahir Gopaldas and Lancaster University's Anton Sibert, we will explore their premise that everything we thought about creating "effortless experiences"  is not necessarily wrong, but is very likely incomplete.  Join us for an engaging discussion during which we will discuss: 
 
 - The four distinct types of customer journeys
 - The ideal customer types for each journey
 - How to design ideal customer journeys

 Members FREE! | Non-Members $25

Members FREE! | Non-Members $25


Event Type:Round Table
Category:Regional Event Online
Early registration ends on Jun 20, 2022.
Regular registration starts on Jun 21, 2022 and ends on Jun 23, 2022.
Late registration starts on Jun 24, 2022.
(GMT-05:00) Eastern Time (US & Canada)