KEYNOTE: HOW TO WORK WITH & LEAD PEOPLE NOT LIKE YOU
Diversity in the workforce is a hot topic. Many employers are under pressure to make sure their workforce and employee base is diverse, inclusive and representative of the customers they serve. The most progressive organizations value diversity because they realize that a diverse workforce has positive impact on the bottom line. Such a workforce doesn’t just lead to better decisions and solutions and innovation - it has been proven to grow business and profits. And a diverse workforce doesn’t just mean employees of different racial and ethnic backgrounds; it can also mean diversity of thought.
Kelly’s keynote takes the topic of work and leadership to a new place – one that is getting more attention every day!
Presenter: KELLY MCDONALD Kelly McDonald is considered one of the nation’s top experts in marketing, the customer experience and consumer trends. She has been named one of the “Top Ad Agencies in the U.S.” by Advertising Age magazine. Her client experience includes brands such as Toyota, Chubb, Kimberly-Clark, Miller-Coors, and Sherwin Williams.
Kelly is the author of three bestselling books on marketing, the customer experience and leadership. Her latest book is How to Work With & Lead People Not Like You.
Kelly lives in Denver and in her spare time, she enjoys boxing (yes, boxing) and shopping for high heels.
PROFESSIONAL DEVELOPMENT SESSION: HOW TO BE AN EFFECTIVE VIRTUAL TEAM MEMBER
ABWA has embraced the challenges associated with hosting virtual meetings. However, with such a diverse and dynamic membership, there is always room for improvement. In this four-hour session, you will develop a better understanding of how to host an effective virtual meeting, attributes of an effective virtual team, and virtual team communication.