Used equipment is a business in and of itself. It’s not the same as selling new equipment. With new equipment. everything is essentially the same. You know the cost, the programs, the machine condition, and the warranty. But with used machines, all those things are unique.

As a used equipment manager, you’re faced with both a great challenge and a great opportunity. This seminar is designed to address the basics of selling used equipment in order to expand your customer base and provide pathways into competitive users for conquest sales. This program will provide you with the tips, tricks, and tools to become an effective used equipment manager who not only runs their own “business within a business,” but creates opportunities for higher wholegoods margins and parts and service business as well.