Consumer Engagement Preferences – Getting Past the Digital vs Physical Debate

Sep 26, 2018 12:00pm -
Sep 26, 2018 01:00pm

Event Description

Branch advocates trumpet the channel’s sales contribution, while digital advocates trumpet the massive transaction migration taking place. Most industry pundits decry any further branch channel investment while proclaiming digital’s superiority.

Learn from Celent’s research that shows why banks need to be diligent in perfecting the customer experience in both digital and physical channels.

Topics Covered:

  • How and when consumers prefer in-person engagement and what it means for banks
  • Why transactions and customer engagement are two different things
  • Why community financial institutions have a leg up on big banks today, but are at great future risk without an aggressive digital plan

Who Should Attend:
Executive C-suite, IT, Retail and Branch Banking


If you are having issues with registering online, please contact CBAO's Education & Training Coordinator, Lianne Simeone, (614) 610-1877.

Event Type:Webinar &/or On-Demand Link/CD
Category:NE Region Meeting
Early registration ends on Jul 13, 2018.
Regular registration starts on Jul 14, 2018 and ends on Mar 27, 2019.
Late registration starts on Mar 28, 2019.
(GMT-05:00) Eastern Time (US & Canada)


Registration Fees
Fee TypeEarlyRegularLate
 Live Webinar
Member Fee: $265.00$265.00$290.00
Non-Member Fee: $400.00$400.00$425.00
 Additional Hookups
Member Fee: $175.00$175.00$175.00
Non-Member Fee: $260.00$260.00$260.00