Customer Experience Journey: Keeping Up with What Customers Expect

Jul 18, 2018 02:00pm -
Jul 18, 2018 03:00pm

Event Description

What customers expect from their financial institution is rapidly changing.  Are you keeping up? In this customer experience webinar, we will walk through the five stages of the customer journey: attract/connect, educate, purchase, serve/retain, advocate, mapping out how your institution currently interacts with customers and prospective customers. Once an understanding of the journey is mapped, we will delve into best practices, ideas and concepts of how to improve the customer journey at your institution.

When you have a strong relationship and customer experience model, the ROI is clear – customers stay longer and are more engaged as brand advocates for your institution. And, at the end of the day, having advocates that are influencers increases brand loyalty and ultimately the financial performance of your institution.

Who Should Attend

Executive C-Suite, Human Resources, Retail and Branch Banking


If you are having issues with registering online, please contact CBAO's Education & Training Coordinator, Lianne Simeone, (614) 610-1877.

Event Type:Webinar &/or On-Demand Link/CD
Category:NE Region Meeting
Early registration ends on May 05, 2018.
Regular registration starts on May 06, 2018 and ends on Jan 17, 2019.
Late registration starts on Jan 18, 2019.
(GMT-05:00) Eastern Time (US & Canada)


Registration Fees
Fee TypeEarlyRegularLate
 Live Webinar
Member Fee: $265.00$265.00$290.00
Non-Member Fee: $400.00$400.00$425.00
 Additional Hookups
Member Fee: $175.00$175.00$175.00
Non-Member Fee: $260.00$260.00$260.00