2016 GWA Annual Conference & Expo

Sep 16, 2016 09:00am -
Sep 19, 2016 05:00pm

Event Description

We are thrilled to welcome you to the Atlanta Sheraton in beautiful downtown Atlanta, September 16-19 for a line-up packed with events and experiences you’ll never forget, including beautiful gardens, engaging education sessions, essential networking and so much more! For more information on all things #GWA2016, click the links below. 

Schedule • Gardens & Tours • Education • Speakers 
 Sponsors • Exhibitors • Travel & Accommodations  FAQ

Join garden writers, bloggers, photographers, speakers and communicators from across the world for special events designed to make new connections and reconnect with old friends, including networking events and receptions, all culminating with the 2016 Annual Awards & Honors Dinner. And don’t forget to head to the Expo for a colorful showcase of new varieties, products and services from exhibitors changing the horticultural landscape.

This year's education schedule is jam-packed with insightful and dynamic sessions from leaders in the industry, focusing on horticulture, writing, technology, business, publishing and much more. Back by popular demand, roundtable topics will feature exciting short-format sessions made to inspire and inform. This year’s keynotes will include Georgia natives and horticultural all-stars, Coach Vince Dooley and Michael Dirr, PhD, as well as The Weather Channel meteorologist and co-host of "Weekend Recharge", Maria LaRosa.

Georgia is home to amazing public and private gardens and this year's tour line-up will feature a fantastic group of gardens, covering a wide array of techniques and trends. Enjoy special access to amazing public gardens such as the Atlanta Botanical Garden, Gibbs Garden and the Carter Center & Presidential Library, as well as exclusive tours of beautiful private gardens, including the home of Home Depot co-founder, Arthur Blank, among many more.

Come for Atlanta. Stay for Athens.
The fun doesn't end with Atlanta! Conference attendees have the option to stay an additional day for a special visit to Athens, Georgia. Stops will include the State Botanical Gardens of Georgia and three private garden tours, including the homes of conference keynotes Coach Vince Dooley and Michael Dirr, PhD. To register, add the Athens Tour to your schedule during registration. Additional registration fee does apply. 


Friday, September 16

8:00AM - 2:00PM Exhibitor Move-in
8:00AM - 7:30PM Registration
1:30PM - 3:00PM Regional Meetings
3:00PM - 3:45PM First-Time Attendee Meeting
4:00PM - 7:30PM GWA Expo Hall Open
5:30PM - 7:30PM Opening Reception in Expo Hall
7:30PM - 9:00PM President's Sponsor & Exhibitor Reception

Saturday, September 17

7:30AM - 5:00PM Registration
7:00AM - 8:00AM Early Morning Photo Shoot @ Atlanta Botanical Garden
8:00AM - 10:00AM Story Tour @ Atlanta Botanical Garden
10:00AM - 12:00PM Story Tour @ The Carter Center & Presidental Library
1:30PM - 2:15PM Opening Keynote Presentation: A Conversation with The Weather Channel's Maria LaRosa & Maria Zampini
2:15PM - 3:15PM GWA Annual Business Meeting
3:30PM - 4:30PM Roundtable Topics      
4:30PM - 7:00PM GWA Expo Hall Open
5:00PM - 7:00PM Reception in Expo Hall
7:00PM - 8:00PM President's Reception for New Members & Leadership

Sunday, September 18

8:00AM - 1:00PM Registration
8:30AM - 9:30AM Learning Sessions     
9:45AM - 10:45AM Learning Sessions     
11:15AM - 12:15PM Lunch and Learn   
12:30PM - 4:00PM Story Tours @ Northside Gardens
4:00PM - 7:00PM Reception @ Gibbs Gardens

Monday, September 19

8:00AM - 12:00PM Registration
8:30AM - 9:30AM Learning Sessions     
9:45AM - 10:45AM Learning Sessions 
11:00AM - 11:45AM Closing Keynote Presentation: Michael A. Dirr, PhD
11:45AM - 12:30PM Closing Keynote Presentation: Coach Vince Dooley
1:00PM - 5:00PM Story Tours:
6:15PM - 7:00PM Media Awards Reception (Cash Bar)
7:00PM - 9:00PM 2016 Garden Media Awards & Honors Dinner
Sponsored by Proven Winners® ColorChoice® Shrubs 
9:00PM - 11:00PM #GWA2016 Afterparty
Sponsored by American Meadows Inc., High Country Gardens and Schultz Communications

Tuesday, September 20

8:15AM - 5:15PM Story Tour @ Athens, GA (additional registration required):

Registration Deadlines

Early Registration
Regular Registration     
Late Registration 
July 15
September 1
September 15

Payment Plans
NEW FOR 2016, payment plans for registration are available. Registration MUST be paid in full by August 15. Please call 212.297.2198 for more information.

Miscellaneous Registrations 
Options for single day registration and GWA Awards & Honors Dinner tickets available. Please call 212.297.2198 for more information. 

Cancellation Policy
Cancellation requests received in writing by August 15, 2016 will be subject to a 25% cancellation fee, which will be deducted from the refund. No refunds will be made after August 15, 2016. Substitutions will be permitted with no penalties. 

Event Type:Education
Category:Annual Conference & Expo
Early registration ends on Jul 15, 2016.
Regular registration starts on Jul 16, 2016 and ends on Sep 10, 2016.
Late registration starts on Sep 11, 2016.
(GMT-05:00) Eastern Time (US & Canada)


Registration Fees
Fee TypeEarlyRegularLate
 Attendee Full Registration
Member Fee: $450.00$550.00$650.00
Non-Member Fee: $600.00$700.00$800.00
 Guest Full Registration
Member Fee: $450.00$550.00$650.00
Non-Member Fee: $450.00$550.00$650.00
 Student Full Registration
Member Fee: $300.00$300.00$300.00
Non-Member Fee: $300.00$300.00$300.00
 Exhibitor Full Registration
Member Fee: $450.00$450.00$450.00
Non-Member Fee: $450.00$450.00$450.00
 Expo-Only Registration (Exhibitors Only)
Member Fee: $0.00$0.00$0.00
Non-Member Fee: $0.00$0.00$0.00
 Speaker Full Registration
Member Fee: $300.00$300.00$300.00
Non-Member Fee: $400.00$400.00$400.00