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Continuing Education -2017 ROI Standards: Store Redesign
Member Price$25.00
Non-Member Price$50.00
Merchandise Description

2017 Shop! ROI Standards:
Store Redesign

A Shop! White Paper and quiz

 

Course Description
Stores are refreshing, remodeling, and redesigning themselves much faster than before. But what does it take for a store design to be successful? This Shop! White Paper looks at store redesign goals and metrics from three different perspectives: the retailer, the designer, and the fixture manufacturer. The White Paper identifies the trends that are reshaping bricks-and-mortar stores, and it discusses how stores are evolving to deliver interesting, interactive, and memorable customer experiences.

 

Learning Objectives
Upon completion of this course, you should be able to:

  1. Explain how store redesign goals and metrics vary among retailers, designers, and fixture manufacturers.
  2. Identify five trends that are reshaping bricks-and-mortar stores.
  3. Describe the advantages of light-emitting diode (LED) lighting compared to more traditional types of lighting in store design.

Credits: Successful completion of this course will provide current Shop! MaRC holders with 0.5 PDU in Research towards their tri-annual recertification.

 

Course Length: 30 Minutes
Course components: Journal of Shopper Research article, 10-question quiz
Shop! Value Cycle Focus: Phase 1 of the Shop! Value Cycle – Research
MaRC Recertification Credit: 0.5 MaRC – Research PDU
Cost: Members $25, Non-Members $50