The author presents the “How-to” of setting up a successful, profitable obesity management program in an easy to follow, practical Roadmap. The roadmap is divided into three parts: Part 1 focuses on the business components. Part 2 reviews the necessary components of comprehensive obesity management, and how to apply these principles. Part 3 dives deeper into effective communication and strategies to promote behavior change. Throughout the book, you will find tips and suggestions based on the author's experiences and observations in the form of “pearls”.