Webinar: The Truly Mobile Journey

Dec 09, 2014 01:00pm -
Dec 09, 2014 02:00pm
(GMT-5)

Event Description

Please join ConAgra and The Action Company on Tuesday, December 9th at 1:00 p.m. ET as they host this informative and interactive webinar recently presented in the breakout session, “The Truly Mobile Journey” at SOCAP’s Annual Conference in Colorado Springs

Have You Been Tasked With Taking Your Care Team Mobile?

Today’s consumers are using an ever-increasing number of devices to access the Web, search for information, make purchases and manage their lives.   Did you know…

·         Consumers now use smartphones and tablet apps more than desktop computers to access the Internet?

·         Mobile devices now account for more than 55% of internet usage in the U.S.

·         Accelerating trends show the majority of the traffic comes from mobile apps

As customer care professionals, we need to keep pace with consumers’ mobile reality.  A reality that isn’t just about eCommerce – it’s about resolving consumer concerns when and where they need and want it.

Is your company stretching your mobile view to include consumer care issues like – where to buy, digital couponing and problem resolution via mobile?

During this webinar you’ll have the opportunity to:

·         Learn ConAgra’s mobile vision for the future

·         Find out what ConAgra Foods has learned so far and how they intend to bridge the mobile gap by leveraging the power of mobile and the Action! App

·         Engage with other consumer care professionals about your role in mobile and talk to others who may have been tasked with “going mobile”.

Presented by:  ConAgra Foods – Jeanne Jones, Jeff Shaver, Tara Clark; Action! – Tom Asher, Holly Smith


Try this Mobile Challenge

If you have a minute before this Webinar - try this Mobile Challenge to see how your company is currently supporting the Mobile Consumer.  Use your mobile phone to

·         Browse your company's website(s)

·         Perform a where-to-buy search

·         Purchase an item  (if eCommerce is available)

·         Access your FAQ’s

·         Contact your company

Did your company make it easy to reach you?  Are your consumers stuck having to communicate important and potentially private information using social media? Can they get a quick answer when they need to know it (at point of purchase? when deciding where to get it? when deciding between your brand and your competitors?)   Look through the eyes of your consumer, then join us for an interactive discussion on how to improve customer experience and create a winning mobile strategy for your organization.


Event Type:Webinar
Category:OLD Educational Program
Early registration ends on Nov 18, 2014.
Regular registration starts on Nov 19, 2014 and ends on Dec 10, 2014.
Late registration starts on Dec 11, 2014.
(GMT-05:00) Eastern Time (US & Canada)

 

 

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