Wednesday, November 16, 6:00 – 8:15 p.m.Privacy and Mobile Location-Based Services: Where Are We?The FCBA Privacy and Data Security and Wireless Committees will hold a CLE on Wednesday, November 16, 2011 from 6:00 – 8:15 p.m. on Privacy Concerns Raised by the Mobile LBS. It will be held at Hogan Lovells US LLP, 555 13th Street, NW, Courtroom, Washington, DC.Registrations and cancellations due by 5:00 p.m., Monday, November 14, 2011.
AGENDA
6:00 – 6:05 p.m. Welcome and Introductions
6:05 – 7:05 p.m. Topic I: How Current Laws and Regulations Apply to Mobile LBS
Location-based services are one of the hottest things in mobile. From getting directions to getting deals, consumers can quickly and easily get the information they want in exchange for their location information. While the collection of this sensitive information creates significant opportunities, it also raises privacy risks for carriers, handset and operating system manufacturers, and apps developers, particularly when the application of laws and regulations written before these services existed is unclear. Our panel of experts will explore how LBS-related privacy concerns have been and are being addressed under current statutes, regulations, case law and self-regulatory frameworks.
Moderator:
Trey Hanbury, Director, Government Affairs, Sprint-Nextel Corporation
Panelists:
Alysa Hutnik, Partner, Kelley Drye & Warren LLP
Michael Altschul, Senior Vice President & General Counsel, CTIA-The Wireless Association
Patti Poss, Counsel to the Director, Mobile Team, Bureau of Consumer Protection, Federal Trade Commission
Rebecca Kelly Slaughter, Senior Counsel to Senator Charles E. Schumer, Senate Judiciary Committee
7:05 – 7:15 p.m. Break
7:15 – 8:15 p.m. Topic II: Players, Profits and Privacy Policies in the Mobile LBS Ecosystem
The world of LBS involves a host of commercial players—carriers, application developers, device manufacturers, operating systems, advertisers, ad networks, and retailers. Learn who the players are, where the profits come from, and why the privacy problems are growing. LBS offerings can help us find the cheapest gas, the best bar food, the way around a traffic tie-up, a stolen laptop or an errant spouse. But criticism is mounting when the free app that we downloaded, the operating system we are using, or the picture we are taking is collecting and transferring our location and personal information without our consent to third parties we know nothing about. While critics say that new laws are needed to ensure that there are adequate privacy protections of our location information, responsible companies argue that they are addressing privacy concerns and are engaged in self-regulatory efforts to provide industry standards that provide greater privacy protection, transparency and choice to consumers.
Genie Barton, Co-Chair, FCBA Privacy and Data Security Committee and Vice President and Director, Online Interest-Based Accountability Program and Mobile Marketing Initiatives
Morgan Reed, Executive Director, Association for Competitive Technology
Jeff Brueggeman, Vice President-Public Policy and Deputy Chief Privacy Officer,
AT&T
Adam Towvim, Senior Director, Business Development, Jumptap
Shellie Blakeney, T-Mobile
Please contact John Heitmann, Co-Chair, FCBA Privacy and Data Security Committee, for more information: jheitmann@kelleydrye.com.
